Rural Communities Transform by Rapid Growth and Housing Demand

Derek Jenkins
Published Jul 16, 2025


Life in Celina, Texas was slow-paced and community-focused, with farmers meeting for coffee and neighbors gathering at church. However, Celina, like many rural towns across America, is changing fast. 

Once known for its wide-open spaces, it's now America's fastest-growing city in 2023. The pastures and farmlands are being replaced by tightly packed houses and commercial chains, a stark contrast to the Celina D’Amico moved to.

The boom in housing, driven by higher home prices in the cities, has pushed many to look for affordable options in places like Celina, around 40 miles north of Dallas. 

The town's population shot up by 27% in just one year, growing from 7,000 to 43,000 residents in a decade. Officials expect the population to exceed 100,000 by 2029.

Celina's growth is part of a larger trend of people moving to rural areas for the first time in over a decade, attracted by the affordability and the promise of more space. 

As a result, the landscape and community feel of these rural areas are undergoing significant transformations.

For some of Celina's longtime residents, this rapid growth brings mixed feelings. While some see opportunities, others worry about losing their sense of community and the town's character. 

The influx of new residents has also propelled local prices upward, making it difficult for some original inhabitants to afford living in their own town.

Builders are drawn to areas like Celina because of the available land and the lower development costs. New homes in these areas are selling for much less than in city suburbs, attracting buyers from more expensive areas. 

However, this expansion comes at a cost, as it pressures local infrastructure and services and encroaches upon farmlands.

Moreover, the increase in population has led to the arrival of big box retailers and chain stores, further altering the small-town vibe. 

Despite these challenges, newcomers find Celina a haven where they can afford a better lifestyle for their families, marking a significant change from crowded city living.

The situation in Celina and similar towns presents a mixed bag of advantages and challenges. While it offers new opportunities for many, it also raises concerns about losing valuable agricultural land and disrupting established communities. 

As rural America transitions, finding a balance between growth and preserving the essence of these communities remains a pressing issue.
 

Housing Choice Vouchers in Small Towns


A Housing Choice Voucher can work effectively in both small towns and large cities. It enables low-income families to find affordable housing in a broader variety of locations, including rural areas. 

This can lead to better housing options and improved access to desirable neighborhoods compared to their current circumstances. 

However, challenges such as a shortage of available rental units in small towns can sometimes limit its overall effectiveness.


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Dig deeper: Your Easy Guide to Down Payment Help in the USA (2024)

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